Tuesday, October 2, 2007

The Potato Story - (educational) fun for kids!

The Potato Story is a fun, interactive initiative by McCain Foods to help children understand the origins of the food they eat, plant growth and nutrition. The website is based on the journey a potato takes from a farmer’s field to your fork to help engage school children in ICT, literacy and numeracy.

Targeted to Key Learning Stage 2 (7-11 years of age), The Potato story includes lesson plans, interactive games and quizzes and teachers’ notes offering guidance and suggestions for classroom activities based around each module’s theme. Along with recipes to try in the classroom or at home, children can learn through the characters Cheeky Ladybird, Bossy Butterfly, Lazy Caterpillar, Busy Bee and Jolly Hen.

In addition to the website, The Potato Story will also be accompanied by a re-designed London route master bus which will support the launch of the in-classroom teaching resource by visiting schools to add an experiential element to the programme.

The Potato Story supports the Year of Food and Farming, a government initiative aimed to get children interested in all aspects of the countryside, farming and food.

The idea for The Potato Story came from research commissioned by the British Heart Foundation which found that one in three children didn’t know that chips were made from potatoes! There will be no excuse for that now!

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